App Growth Articles
Hyper-Casual Will Thrive Post-IDFA, Here’s Why
Will the IDFA deprecation kill the hyper-casual market? No, it won’t. The mass appeal, low acquisition costs and large audience of hyper-casual games keep this genre resilient.
App Growth Summit Testimonials
"I do like the vibe that there’s not that many vendors, or a lot of people trying to sell stuff to you."
Anna Yukhtenko, Hutch
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Isabella Hawker, Penske Media Corporation
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