Season 03 • Episode 12

Olivia Smith, Nike

Appy Hour Talk Show • Season 03, Episode 12

In episode twelve of the Appy Hour Season Three, we’re joined by Olivia Smith, Director of Strategy & Operations at Nike Valiant Labs. Olivia is no stranger to the AGS stage, having keynoted AGS Los Angeles this year and serving as SpeakHer’s Los Angeles Chapter President. She shares her journey from college dropout to her current position at Nike Valiant Labs and discusses if a marketing degree necessary to excel in the mobile app space.

We Talk Nerdy about how consistent brand messaging can build user trust and drive opt-ins post-IDFA.

App Growth Summit Testimonials

Vladimiro Bilancetti

"I love coming to the AGS because it's a great opportunity for seeing the old friends, meeting new ones and sharing crisp insights about the latest trends, tools and techniques of the industry without being harassed by vendors because only a few selected ones are allowed to come to the venue. In addition to that the content on stage is hyper valuable."

Vladimiro Bilancetti, Visable Labs
Elva Garza

"App Growth Summit felt different from other conferences, because you weren’t being approached by vendors. So, now I want to talk to the vendors and see what they have to offer."

Elva Garza, Starbucks