Season 03 • Episode 12

Olivia Smith, Nike

Appy Hour Talk Show • Season 03, Episode 12

In episode twelve of the Appy Hour Season Three, we’re joined by Olivia Smith, Director of Strategy & Operations at Nike Valiant Labs. Olivia is no stranger to the AGS stage, having keynoted AGS Los Angeles this year and serving as SpeakHer’s Los Angeles Chapter President. She shares her journey from college dropout to her current position at Nike Valiant Labs and discusses if a marketing degree necessary to excel in the mobile app space.

We Talk Nerdy about how consistent brand messaging can build user trust and drive opt-ins post-IDFA.

App Growth Summit Testimonials

David Shackleton

"The eye of the storm of thought leaders thinking about the future of mobile - a super meeting of leaders."

David Shackleton, OpenBack
Bianca Chan

"The App Growth Summit gave me a glimpse into how successful ventures manage a strong and unique brand. As a co-founder of a young startup less than a year old, there are many marketing challenges I look forward to tackling."

Bianca Chan, Octane Technologies