App Growth Original Articles

Original Articles by Alex Tarrand

Mobile Advertising Needs Blockchain

Being in mobile advertising is like skiing down a mountain as the snow melts: the landscape constantly changes and new challenges emerge every minute. Between recognizing fraud, optimizing spend, and trying to attribute every inch of your budget to metrics, marketers need to be extremely agile. I’m here to convince you that mobile advertising needs […]

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David Shackleton

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Stephen Lee, DECA Games