Rebecca Grassing, Author at App Growth Summit

Original Articles by Rebecca Grassing

Rebecca Grassing, Marketing Specialist, ClearPier

Rebecca Grassing is a Marketing Specialist at ClearPier. She is navigating the digital marketing sector with a background in visual arts, integrated media, and publishing. Her interests include keeping an eye on mobile marketing trends, producing research-focused content, and playing a variety of video games in her off time.
LinkedIn | ClearPier

Engaging First Impressions: How to Improve Customer Action

February 12, 2020 by Rebecca Grassing

Why are media companies, ad networks, and exchanges so focused on the quality of creative their advertisers are supplying to them? The answer comes down to the first impression. Creative that makes a strong first impression can multiply the value of a campaign.

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