Satish Kumar Arora, Author at App Growth Summit

Original Articles by Satish Kumar Arora

Satish Kumar Arora, Co-Founder, AppSmartz

Satish Kumar Arora is Сo-Founder of AppSmartz™ – a bootstrapped mobile consumer internet company with expertise in Voice, Video, Live streaming, Utility, and Gaming. He is an expert in product strategy, management & app marketing with an experience of over 20 years. His company products/apps collectively serve over 10 million global customers achieved through the various ASO techniques organically.
LinkedIn | AppSmartz

Enhancing Your App’s Success with the Power of ASO along with Paid UA

May 30, 2023 by Satish Kumar Arora

Paid User Acquisition (UA) and App Store Optimization (ASO) are vital for app success. UA offers quick results but is costly, while ASO improves visibility organically. Both strategies should be combined to maximize results and reduce reliance on paid advertising. Read on to learn more!

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