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App Growth Summit LA 2025

App Growth Summit LA 2025

FULL-FUNNEL GROWTH · 30+ SPEAKERS · 13+ SESSIONS · AFTER PARTY
February 6, 2025 9:00 AM • Playa Studios | 11260 Playa Ct, Culver City, CA
Overview Agenda Sponsors

The city of glam and sunshine returns for App Growth Summit LA 2025! This year, we’re going BOLD and REIMAGINED for our biggest LA Event to Date! A New, IG-Worthy Venue, The Latest 2025 Full-funnel Strategies for success, and brand new speakers await – exciting surprises, too!

Join us and 200+ Experts for an Unforgettable Event that will set the Stage for 2025 Growth!

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Featured Speakers

Alessandra Motta
Alessandra Motta Meta Strategic Partner Manager Meta
Meta
Cliff Weitzman
Cliff Weitzman Speechify Founder & CEO Speechify
Speechify
Fabien-Pierre Nicolas-tmp_400
Fabien-Pierre Nicolas-Kim EA Director of Product Marketing Electronic Arts
Electronic Arts (EA)
CJ Shepard Paramount Director of Marketing, Audience Acquisition Paramount
Anthony Lai
Anthony Lai TAPBLAZE CEO TAPBLAZE
TapBlaze
Alex Pan 2025
Alex Pan Together Labs Senior Director, User Acquisition Together Labs
Together Labs
Rebecca-Dorfman_li_400
Rebecca Dorfman Zumba Fitness Sr Director of Consumer Marketing Zumba Fitness
Zumba
Rachel Kamel
Rachel Kamel Zwift Director, CRM Zwift
Zwift
Jen Donahoe
Jen Donahoe Deconstructor of Fun Podcast Host & Marketing Consultant Deconstructor of Fun
Betsy Santoyo
Betsy Santoyo Atlanta Journal-Constitution Senior Growth Lead Atlanta Journal-Constitution
Melissa Lertsmitivanta
Melissa Lertsmitivanta Dave Director, User Acquisition Dave
Dave Mobile Banking

▶ +13 Custom-Curated Sessions For Full-Funnel Growth ◀

Don’t miss the must-know strategies shaping the future of app marketing, growth, and retention. Our content delivers actionable insights for everyone in the industry designed to supercharge your growth – with none of the stuff that won’t!

App Growth Summit 2025 Content Topics

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▶ Companies & Brands Around The World Join AGS LA ◀

 All attendees are hand-picked and vetted, so you’re at an event that is not only great for networking, but also fun! Whether you’re new, or retuning, you’ll be sure to be among the best of the community!

Companies That Attend AGS LA Include:

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▶ Check Out Our App Growth Summit LA Preview Video ◀

Agenda

Full-Funnel App Growth Strategies
9:00
DOORS OPEN!
Networking Coffee & Breakfast!

The doors are open! Let the networking at App Growth Summit begin! All-day coffee & beverage services, and breakfast will be waiting for you as we get ready to kick-off a full day of custom-curated content!

10:00
Event Kick-Off!!!
Opening Remarks!

Let's start off in style! App Growth Summits are the way events should be done: Custom-curated sessions, original content, limited vendors, and engaged networking, all combined with some fun and good times!

10:20
Keynote Presentation
Mastering Paid Social:
Strategies for Multi-Channel Success in 2024

Paid social marketing isn’t one-size-fits-all. In this keynote, learn how to tailor your strategy across platforms like Instagram, Reddit, and Snapchat, optimize performance at scale, and adapt to market changes without compromising on returns.

10:45
Featured Presentation
Unlocking Subscription Revenue:
Strategies for Sustainable Growth Across Platforms

This session dives deep into the strategies and tools that power subscription-based apps. Learn how to leverage customer data, optimize user journeys, and drive sustained revenue growth across multiple platforms.

11:10
Panel Discussion
Attribution in a Privacy-First World:
Navigating the Future of Campaign Measurement

From probabilistic measurement to SKAN 4+ adoption, this panel will tackle the attribution hurdles facing marketers today and offer practical insights to improve campaign efficiency.

11:45
Panel Discussion
Creative Intelligence:
Data-Driven Ad Strategies for Growth

Learn how leading marketers combine creative storytelling with data analytics to build ad creatives that don’t just look great—they perform.

12:20
Featured Presentation
Retention-First:
How to Build Long-Term Loyalty in Subscription Apps

Retaining subscription users requires a strategic approach to CRM and data. This session will explore the key metrics that matter, how to interpret them, and how to implement effective engagement and retention strategies.

12:40
Networking Lunch!
Lunch Buffet & Networking
Fully-Catered Gourmet Lunch

Let's take a big break for food at the half-way point of the day's content. We'll provide you with tasty catered lunch (dietary restrictions will be respected, please contact us for specific requirements). Our friendly staff will also refill the coffee, so you can fuel up, networking more, and get ready for the second half of the day!

1:45
Featured Presentation
Beyond the Game:
Treating Studios as Sustainable Businesses

In an era of studio closures and layoffs, profitability is the ultimate goal. This session will reveal how to approach game studios as sustainable businesses, optimize costs, and ensure long-term financial health.

2:10
Panel Discussion
CTV Unlocked:
Finding Success Across Connected TV Campaigns

Discover how leading marketers are leveraging Connected TV (CTV) campaigns to drive scalable user acquisition and measurable outcomes.

2:45
Panel Discussion
Doing More With Less:
Marketing Efficiency in a Resource-Handcuffed World

Efficiency isn’t just about spending less—it’s about spending smarter. This panel will discuss proven methods for prioritizing resources and channels to maximize ROI.

3:15
Networking Break
Networking Break & Snacks

Taking a networking break will allow you to power up on some snacks and networking ahead of our final block of custom content!

3:35
Featured Presentation
Ad Creative Revolution:
How AI is Transforming Campaign Performance

AI is changing how creatives are designed, tested, and scaled in ad campaigns. Learn how to harness AI tools to generate high-performing ad creatives that drive user acquisition and engagement.

4:00
Featured Presentation
Full-Funnel Growth:
Aligning Acquisition, Engagement, and Retention for Maximum Impact

From attracting users to keeping them engaged, full-funnel growth requires alignment across teams and tools. This session will share actionable strategies to optimize every stage of the funnel.

4:25
Panel Discussion
The Influencer Playbook:
Scaling Authentic Connections for Growth

Learn how top brands are optimizing influencer campaigns, finding the right partnerships, and creating content that converts.

5:00
OPEN BAR RECEPTION!
Networking Appy Hour!

Immediately following App Growth Summit LA is our on-site After Party and Appy Hour! Join us for an Open Bar party where we'll have music from DJ Valida, great food, and free-flowing drinks! Network with your fellow app growth expert attendees, sponsors, and speakers!

Full-Funnel App Growth Strategies

Presenting Sponsors

Supporting Sponsors

Request an Invite

Ready to join the App Growth Summit community in LA? This invitation-only, in-person event is your chance to learn from and network with the best in the industry. If you work for a mobile app, game or consumer brand, tickets are free! Fill out the form below and let’s get started!
Vendors and service providers must be sponsors to participate.
There are no vendor tickets. Please note that this event will not be streamed live and tickets are limited.
  • Must have valid profile URL for verification and registration.
    We vet our limited, select Sponsors and only partner with the highest-quality service providers. If relevant, they might want to contact you to see if they can help you. Checking these boxes will indicate willingness to have them conduct respectful, non-spammy, outreach to you.
  • TLDR: We don't sell your email, but we provide Registration lists with public data to our Sponsors.
  • Vendors, Service Providers and Sales individuals must be a sponsor in order to attend any and all App Growth Summit events. This form is only for qualified app and game publishers.
  • This field is for validation purposes and should be left unchanged.

App Growth Summit Testimonials

JoJo Chang

"AGS really made it! People were connected and talked about their ideas/experience and ways of marketing on the edge! It was really good to attend! "

JoJo Chang, Yotta Games
Emily O'Hanlon

"AGS was my first networking event I went solo to, and I quickly made friends with colleagues, had great conversations and I felt like I belonged there. The panel discussions, presentations and activities were great and very informative. I walked away with full pages of notes that I shared with my company. I'm excited to take what I learned, and put it to work!"

Emily O'Hanlon, NTWRK