The doors are open! Let the networking at App Growth Summit begin! All-day coffee & beverage services (courtesy of AppTweak), and a hot catered breakfast (courtesy of Bidease) will be waiting for you as we get ready to kick-off a full day of custom-curated content!

In the kick-off session of the day, we'll open up with some inspirational and educational strategies on what to consider when looking to raise capital. Hear real life stories, tactics, and strategies nēdl founder Ayinde Alakoye used to create a capital network from scratch, and what not to do once you raise the capital you need!

Marketing is constantly changing, evolving (sometimes devolving) and always a moving target. Our panel of highly accomplished expert marketing professionals will dive in head-first to what’s working, what’s no longer working, and what their general personal processes are when examining the 2023 success/failure of creatives, acquisition channels, and building right the team to help bring about the marketing success app are laser focused on achieving.

As we re-focus for some more amazing content, we'll have our very own yogi Jackie Ey lead our attendees in a reinvigorating stretch so you can get ready to focus on the next session!

No, you will not have to do that kind of stretch.

While 2023 may be a challenging year with the economic recession and the continuous inflation of marketing costs, there are still ways to drive user growth and revenue through organic & ASO techniques. Today we will be uncovering some tips & tricks to apply in ASO and some strategies to follow to drive organic growth.

With full bellies from the delicious lunch buffet, we're going to get ready to play the App Growth Challenge game and win some great prizes and have fun! Jackie Ey is back to help energize everyone for the challenge!

No, you still won't be asked to do that kind of stretch...especially post-lunch.

The largest retention curve drop of any app occurs in the initial days post install. That's why we're diving into the best practices for a knockout new user experience, which can be the most powerful product tool set to avoid rapid churn. By incorporating gamification into the onboarding process, we can ensure that users are engaged and invested from the very first session, through a variety of core loops. This not only leads to higher retention rates, but it's a versatile strategy that can work across industries and audiences, and supercharge your app's success.

Taking a break for some networking, personal break needs, or just to stretch out a little, we'll offer some light power snacks (courtesy of Adjust) to keep your energy high, refill the coffee, and then get right back into the sessions!

This "Tales from the Trenches" style presentation is a mix of reflection and forecasting focused analysis on the different approaches to product monetization that apps take, and how to adapt your product strategies to maximize potential for success in 2023.

Speaker Bio: Robert Garfinkle has been in mobile marketing since 2013 at a number of major publishers and startups. Experienced in go to market strategy, user acquisition and monetization for mobile games, his career has meandered between casual and core genres and has experimented with numerous monetization strategies including IAP, IAA, RMG and Subscription. At this point Robert is looking for leadership opportunities in companies pushing the envelope in new emergent formats in monetization and content.

Leadership is key to success for any organization and/or product. Without competent leadership a talented team might not perform. Finding, developing and growing a talented team is a challenge as-is, but when coupled with a displaced workforce, economic worries, industry layoffs, and more modern challenges, keeping your team motivated is additionally difficult. Also, how can you make sure you’re on your own way to where you want to go in your career? Are you not only leading others to greener pastures, but are you also able to lead yourself to where you want to be in your career and life? Our industry leaders will discuss all this with an open audience Q&A and advice!

This session brought to you by our SpeakHer Association! Creating space on tech stages for women leaders!

Immediately following App Growth Summit is our on-site Appy Hour: Open Bar Reception! Network for the final time today with your fellow attendees, have a libation or three on us, and cap off the event in style while exchanging contact information with those you enjoyed meeting throughout the day! Enjoy the stunning sunset views of the Pacific Ocean and the marina as we network with live entertainment, and your fellow app growth experts in attendance.

Happy Hour brought to you by Appier, InMobi, Mobile Action, and Vibe!