Season 03 • Episode 05

Lior Barak, Tale About Data

Appy Hour Talk Show • Season 03, Episode 05

In episode five of the Appy Hour’s third season, we’re joined by Lior Barak, Founder of Tale About Data. When he’s not talking hummus and eating data, Lior can be found working in the most enviable garden in mobile; his own. He reveals his fertilizing secret, penguin poop… no seriously, penguin poop sourced from his local zoo. After spending a year in lockdown, Jerusalem, home to the best hummus in the world, is at the top of Lior’s post-pandemic travel list.

We Talk Nerdy about KPIs, going back to the office, and creating ads that attract the users you want. Lior shares how user in-app experiences fuel app growth and retention efforts.

App Growth Summit Testimonials

Jeff Grang

"AGS created an amazing format to ease and encourage great interactions between experts of the mobile industry. I am always learning new stuffs from the speakers but also from the the amazing people I get to meet there. The large variety of companies, jobs and people create an amazing mix where ideas shake-up and magic happens."

Jeff Grang, Purchasely
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"AGS was a a great experience. Loved hearing from the many industry experts who provided unique insight into the complicated world of mobile UA, monetization, and product development."

Jason Kahn, Thrive Market