Season 03 • Episode 05

Lior Barak, Tale About Data

Appy Hour Talk Show • Season 03, Episode 05

In episode five of the Appy Hour’s third season, we’re joined by Lior Barak, Founder of Tale About Data. When he’s not talking hummus and eating data, Lior can be found working in the most enviable garden in mobile; his own. He reveals his fertilizing secret, penguin poop… no seriously, penguin poop sourced from his local zoo. After spending a year in lockdown, Jerusalem, home to the best hummus in the world, is at the top of Lior’s post-pandemic travel list.

We Talk Nerdy about KPIs, going back to the office, and creating ads that attract the users you want. Lior shares how user in-app experiences fuel app growth and retention efforts.

App Growth Summit Testimonials

Tamy Ribeiro

"It is fascinating to look around, listen from experts and feel that you still have so much to learn. The AGS gets together real marketing growth geniuses and it is impossible to leave the event without learning something valuable and new."

Tamy Ribeiro, Wunder Mobility
Andre Kempe

"App Growth Summit is certainly one of the best events in the industry when it comes to knowledge transfer & meeting new people. What I also liked very much was the limited amount of sponsors."

André Kempe, Admiral Media