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App Growth Original Articles

Original Articles by David Shackleton

David Shackleton, OpenBack

David Shackleton, Co-Founder, OpenBack

David Shackleton is a co-founder of OpenBack, the only mobile engagement platform that uses edge computing and device-side decisions to deliver dynamic notifications. David also co-founded Ding, the largest international top-up platform which launched in 2006 and delivers a top-up every second, across more than 130 countries. Prior to Ding, David was a management consultant with the Monitor Group in the US, working in Boston and New York.
LinkedIn | OpenBack Website

LiveOps and Push Notifications: The Lifeline of Your Gaming App

by

As the global role of the mobile games industry becomes more prominent, more attention will shine on the role LiveOps play in keeping games and their communities dynamic, monetized, and communicating with each other. And when it comes to maintaining real-time, personalized relationships with players over the lifecycle of your app, LiveOps and push notifications go hand in hand…

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