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App Growth Original Articles

Original Articles by Masked Marketer

Masked Marketer

The Masked Marketer

The Masked Marketer is not just one person, they could be a man or woman from any company who has something to say that is usually spoken only in private or whispered to colleagues. Whether it’s sharing “gray hat” strategies, or controversial subject matter, these are the discussions, ideas, and tactics which might not be endorsable by the general public, but they exist. Since these topics are discussed behind closed doors and in small groups, The Masked Marketers will bring some of these controversial topics to light.
If you would like to be a Masked Marketer (with full confidentiality), and contribute, please Get Involved and let us know your idea to share!

The Truth About Fraud

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In the first installment of our Masked Marketer series, an anonymous industry source discusses the hypocrisy of fraud and how it works in each industry player’s eyes.

Introducing: The Masked Marketer…

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Welcome to the Masked Marketer series – an unplugged, 100% anonymous forum for mobile marketers to share controversial, confessional, theoretical, unconclusive, or irreverently inappropriate opinions about the industry.

App Growth Summit Testimonials

Piotr Predkiewicz

"AGS was a great event with more content derived from real-life practice than anything else I've seen. The idea for smaller expert sessions and forced conversations via roundtables was great!"

Piotr Prędkiewicz, App Growth Expert
Emily O'Hanlon

"AGS was my first networking event I went solo to, and I quickly made friends with colleagues, had great conversations and I felt like I belonged there. The panel discussions, presentations and activities were great and very informative. I walked away with full pages of notes that I shared with my company. I'm excited to take what I learned, and put it to work!"

Emily O'Hanlon, NTWRK