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App Growth Original Articles

Original Articles by Natalie Rozenblat

Natalie Rozenblat

Natalie Rozenblat, Marketing Strategist, Incipia

Natalie manages user acquisition across the major ad networks for Incipia’s clients. With a diverse set of mobile experiences spanning ASO, A/B testing, paid marketing, and analytics, Natalie brings creative ideas to discussions, planning sessions and implementation. She has always had a passion for combining data, digital and communication-thinking to drive marketing strategy.
LinkedIn | Incipia

Master The Process of TikTok Creative Testing

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If you’ve spent at least one week with a TikTok addiction, you’re probably well aware that the algorithm works at such a level of sophistication to never show you the same video twice and that the trending challenges and dances change every few days…

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