Sangita Sarkar, Author at App Growth Summit

Original Articles by Sangita Sarkar

Sangita Sarkar, Vice President, Marketing, Level Ex

Sangita oversees product, brand, and corporate marketing at Level Ex. A seasoned product marketing executive with a decade of experience in tech and mobile gaming, Sangita has led marketing functions at Zynga, Jam City, and Glu Mobile. She holds a JD in intellectual property law and is known as the “Method Marketer,” adapting the method acting technique to optimize product marketing practices.
LinkedIn | Level Ex

Method Marketing: Immersing Yourself in Your Target Audience

July 14, 2020 by Sangita Sarkar

Applying Method Marketing to your products can result in doubling your ARPDAU or seeing a 200% improvement in LTV in organic installs. Here’s how you can Method Market

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