Original Articles by Alperen Nihan
AGS Austin 2026 Goes Full Festival at Zilker Lodge
App Growth Summit is going back to Zilker Lodge, and this time, it’s a festival! Same campground, same Texas BBQ smoke drifting over the crowd, same campfire waiting at the end of the night, except now it’s the stage for an incredible open-air festival, the first of its kind for App Growth Summit. App Growth […]
AGS Barcelona 2026: The Full Agenda Is Here
App Growth Summit is back in Barcelona for a fourth year, and the full October 15 lineup just went live! Picture a rooftop at Eventos Esferic with the whole Barcelona skyline in view, not a hotel ballroom or a downtown conference floor. 35+ speakers, 13+ sessions, 300+ app growth professionals, one stage, and zero parallel […]
AGS Mexico City 2026 – Here’s What’s on the Agenda
Mexico City is just a week away, and the full agenda just went live. This one stays deliberately exclusive: only 100 app growth experts get a seat, and the team hand-picks every single one instead of running it first come, first served. Experts from McDonald’s, KFC, Pizza Hut, Walmart, Rappi, Aeroméxico, and SmartFit will all […]
AGS London 2026 – Inside a Sold-Out Day of App Growth
App Growth Summit London 2026 welcomed more than 300 app growth experts, as we filled the Tower Hotel throughout the day, and evening! AGS London featured 30+ speakers across 12+ sessions. The hand-picked, invite-only audience from all across the UK (and the world) got to hear insights from top brands leading the app growth space, […]
AGS San Francisco 2026 – What’s on the Agenda
The App Growth Summit San Francisco agenda is live, with a full day of sessions unfolding across two stages. There’s plenty to explore, from fresh ideas and industry insights to conversations designed to shape what’s next in app growth. Below, it’s grouped by what each session covers, acquisition, monetization, retention, product, and the AI thread […]
Is Performance Marketing Becoming Too Automated?
Every performance marketing team already uses AI. What’s changed is how much of the work now runs through it: bidding, reporting, creative variants, entire pieces of campaign management. The real question isn’t whether this job is becoming automated. It already has. It’s whether that’s the same thing as being too automated, and the teams getting […]
What App Growth Leaders Are Actually Using AI For
App growth leaders aren’t debating whether to use AI anymore. They’re debating how to use it to become more efficient and effective. Whether it’s for content briefs, ad creative, pricing, customer support, or even deciding whether a new role needs to exist. What’s worth knowing is the pattern running underneath it all. The leaders getting […]
AGS London 2026 – What’s on the Schedule?
App Growth Summit London returns on Thursday, September 3rd, bringing more than 400+ hand-picked app growth professionals and over 30 speakers into one room for a single day; built around acquisition, retention, monetization, and everything AI is changing about the app growth industry. Ahead of the event, we sat down with our Founder and CEO, […]
AGS San Francisco 2026: A First Look
AGS San Francisco returns on Thursday, September 24, featuring 40+ expert speakers, and bringing 400+ hand-picked app growth leaders together for one full day of curated content and the best industry networking for the app growth industry. Invite-only with 2 rooms of highly curated content, built around the people who growth app businesses for a […]
Coming to AGS London – What to Expect
AGS London will be an invite-only room built around the experts actually running growth at companies you’d recognize, not a giant trade show floor and a sea of humanity. 30+ speakers, 12+ sessions, and 300+ hand-picked app growth professionals, all in one room with breathtaking views of Tower Bridge! Full-Funnel App Growth Strategies, See […]
