Season 03 • Episode 05

Lior Barak, Tale About Data

Appy Hour Talk Show • Season 03, Episode 05

In episode five of the Appy Hour’s third season, we’re joined by Lior Barak, Founder of Tale About Data. When he’s not talking hummus and eating data, Lior can be found working in the most enviable garden in mobile; his own. He reveals his fertilizing secret, penguin poop… no seriously, penguin poop sourced from his local zoo. After spending a year in lockdown, Jerusalem, home to the best hummus in the world, is at the top of Lior’s post-pandemic travel list.

We Talk Nerdy about KPIs, going back to the office, and creating ads that attract the users you want. Lior shares how user in-app experiences fuel app growth and retention efforts.

App Growth Summit Testimonials

Cecile Lowrey

"The people who attend AGS events are all experts who want to come and learn from each other, and listen to each other’s different points of view, so it makes AGS really valuable."

Cecile Lowrey, Grubhub
Tracy Burman

"I have 7 pages of notes that I’m really excited to go back to the office and start implementing."

Tracy Burman, PlayOn TV