Will the IDFA deprecation kill the hyper-casual market? No, it won’t. The mass appeal, low acquisition costs and large audience of hyper-casual games keep this genre resilient.
In-app ads (IAA) today make up nearly half (47%) of an app developer’s business model. Gone are the days when ads were considered evil or an afterthought…
"Great energy in the SF APP Growth Summit - there was literally a roar of the exchange of ideas and strategies - a lot of lively conversation. Everyone with the goal of testing, exchanging ideas and growing. Also, thank you for the diversity in speakers."
Alexa Sundberg, Gunderson Direct
"The AGS is one of the most focused events I've ever participated in. It focuses on all the necessary topics you need to know to build or continue with your app business. It is by far one of the most useful conferences for mobile apps out there."
Gonzalo Juarez, eTips
