Original Articles by Louis Tanguay

Apple has seen the success of the Facebook Audience Network, Google App Campaigns, and In-App Advertising and have decided the time is coming where they need their percentage of this pie they feel they should rightfully be entitled to. This has kicked off a series of actions which has Apple playing a long-game to claw […]

Obviously, 2020 was a challenging year. To create such amazing content as our APP GROWTH SUMMIT SPEAKERS have provided for our events means they are deserving of some extra thanks this year! So, we teamed up with AppsFlyer USA to run this contest! Over the past 3 weeks, we’ve had the public vote in multiple rounds as […]

We’ve had hundreds of speakers join us in 2020! This means you will see all new content with every App Growth Summit, and it also means we have seen some amazing content on our stages and virtual stages in 2020! Combined with your post-event survey answers, and our Content & Quality Committees, we have identified […]

NOTE: The companies mentioned in this article have had their names removed to hide the identity of the guilty parties…and so we don’t get sued for revealing what some of these companies are actually requesting of (many times desperate) out of work candidates looking for work. Have you ever been looking for a job, going […]

In late June, Apple announced a major change to User opt-in to sharing iOS Users’ Identifier for Advertisers (IDFA). Others (many links below) will dive into the technical details of the how’s, why’s, and what this change might mean for the mobile app marketing industry. This will be bad for some good companies which honed […]

Read out recap of SpeakHer NYC’s first activation event, where we took chapter members to an improv class to help them build the confidence and improvisational skills to enhance their public speaking.

The end of 2019 and the first decade of this century is upon us and ’tis the season to reflect on the mobile marketing industry as we’ve known it and postulate on app marketing and monetization trends to come. Check out predictions about the next year in mobile app growth from App Growth Summit Managing Director & Founder, Louis Tanguay.

On June 1, 2019, we organized our first App Growth Summit charitable event to fundraise for GEN ONE, an initiative organized by Infor’s Education Alliance Program (EAP) and Dream Corps #YesWeCode programs to help 100,000 young people from underrepresented backgrounds find successful careers in the tech sector. Together with our App Growth Experts NYC Community, […]

Our first event was a sold out event in beautiful Midtown Manhattan! We capped everything off with a fundraiser red carpet reception for Women In Wireless! The event featured the majority of speakers being high powered women experts, and a highly engaged and very diverse audience throughout the day. We couldn’t have asked for a better way to kick off the year!