Mirela Cialai, Author at App Growth Summit

Original Articles by Mirela Cialai

Mirela Cialai, Director of Mobile Marketing, Zinio

Mirela Cialai is the Director of Mobile Marketing at Zinio, where she focuses on engaging digital readers around the world, and helps them discover the stories that matter to them. She has 15+ years of solid B2C experience, leading global digital strategy & partnership marketing within multinational eCommerce environments spanning NORAM, EMEA, APAC and LATAM. Her work has earned several award nominations from reputable media bodies, and she is also a frequent speaker at industry events.
LinkedIn | Zinio

Leveraging Push to Address Cart Abandonment and Bring Users Back to the App

July 17, 2019 by Mirela Cialai

Read how Zinio, the world’s first and largest digital newsstand, solved their mobile cart abandonment issue by serving push notifications at key moments during the user experience.

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