Natalie Portier, Author at App Growth Summit

Original Articles by Natalie Portier

Natalie Portier, Regional VP Americas, Adjust

Natalie Portier is Regional Vice President Americas at Adjust, the measurement and analytics suite that provides the visibility, insights and tools marketers need to grow their apps from early-stage to maturity. A seasoned executive in the ad tech and mobile app industries, Natalie oversees operations and performance within the Americas region at Adjust, ensuring efficiency at all times. She frequently shares her expertise as a speaker at national and international events, as well as in the media.
LinkedIn | Adjust

5 Ways to Strategically Diversify Your Advertising Channel Mix

July 11, 2023 by Natalie Portier

In today’s competitive landscape, it’s crucial to not rely on a single marketing channel for app success. By diversifying your marketing efforts across multiple channels you can maximize your chances of reaching a wider audience and gaining more app installations.

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