App Growth Articles
App Growth Experts: Robert Garfinkle on App Monetization
If you’re looking to learn about app monetization, look no further than app growth expert Robert Garfinkle. As a tenured performance marketing manager, with an extensive background in the gaming industry, working previously at Nexon, Gameloft, Netmarble among others, Robert will be joining us at App Growth Summit Los Angeles 2023 to share his best practices on app monetization from the lens of growth and marketing.
The Missing Link: Accurate Ad LTV
In-app ads (IAA) today make up nearly half (47%) of an app developer’s business model. Gone are the days when ads were considered evil or an afterthought…
