Minki Lee, Author at App Growth Summit

Original Articles by Minki Lee

Minki Lee, Chief Strategy Officer, aix inc

Minki Lee is a growth hacker and marketer with experience in global companies from Search Ad Planner to AAA Mobile Games Manager. He currently works at ‘aix inc’ as Chief Strategy Officer for Korea and Japan, with a focus on planning and executing marketing using AI to increase user engagement, satisfaction and LTV; and as CMO, Japan for MOBIDIC.

Minki Lee provides free mentoring to startups and development professionals in Korea and Japan. His areas of expertise include data analysis, localization consulting, new business development, and strategic planning. If you need advice, feel free to reach out to him on LinkedIn.
LinkedIn | aix inc Website

Crucial Mistakes to Avoid When Localizing Your App to the Korean Market

January 18, 2022 by Minki Lee

Are you planning to launch an app in Korea? Is your app optimized for the competitive Korean market? You’ll need to find ways to cut through the noise and ensure your application gets noticed. Read on to avoid crucial mistakes when localizing your app to the Korean market.

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